Industry Insights
Growing population is providing a fillip to the food and beverage sector, which in turn is propelling the U.S. soft drink market. Furthermore, easy availability and low price of soft drinks are benefiting the growth of the market. Recently, significant growth has been observed in the RTD tea drinks segment of the market, owing to soaring health concerns among consumers and increasing demand for premium products.
Rise in consumer disposable income has played an instrumental role in boosting the sales of soft drinks in the U.S. Availability of new products with unique flavors, less sugar, low calories, and natural sweeteners is one of the key trends providing an upthrust to the market.
On the flip side, spiraling health issues such as cardiovascular diseases, diabetes, and obesity due to high sugar content in drinks are limiting the market from realizing its utmost potential. Furthermore, stringent norms by governments pose a threat to the market. For example, in 2015, due to rising obesity concerns, special taxes were imposed on sugary drinks in several states of the country.
Product Type Insights
Popularity of sports and energy drinks is rising among young consumers as an
alternative to coffee. Brands such as Monster Energy and Red Bull are focusing on providing new products according to tastes and preferences of consumers. Nondairy milk alternatives such as coconut milk, soy milk, and milk derived from cashews and almonds will drive the demand for soft drinks in the country. Rising awareness regarding increased health benefits of these products will bolster the growth of the overall market.
Download U.S. Soft Drink Market Report, click the link below:
www.grandviewresearch.com/industry-analysis/us-soft-drinks-market
www.grandviewresearch.com/industry-analysis/us-soft-drinks-market
Report Scope
| Attribute | Details |
| Base year for estimation | 2016 |
| Actual estimates/Historical data | 2014 - 2015 |
| Forecast period | 2017 - 2025 |
| Market representation | Revenue in USD Billion & CAGR from 2017 to 2025 |
| Country scope | U.S. |
| Report coverage | Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
| 15% free customization scope (equivalent to 5 analysts working days) | If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization |
