Industry Insights
The market is expected to witness significant growth owing to the rising popularity of multifunctional products among young men and women. The BB cream, also called as beauty balm or blemish balm, is a combination of moisturizer, sunscreen, foundation, and primer, as well as works as anti-aging serum.
BB cream has maintained strong position in the global skin care market. Increasing disposable income coupled with awareness regarding skin health among men and women has increase demand for innovative and quality products such as BB cream. Moreover, growing demand for natural and organic products in developed countries is projected to fuel the product demand over the forecast period.
Changing climatic condition and increasing awareness regarding harmful effects of ultraviolet rays will result in increasing demand for BB creams. Furthermore, growing demand for multifunctional packaging will increase the scope of packaging in the foreseeable future. Majority of consumers are likely to opt for convenient packaging and products that offer multiple benefits, which is anticipated to drive the demand for blemish balms.
BB Creams–also referred as Blemish Balms or Beauty Balms-are multifunctional skincare packaging that combine the functionality of moisturizers, SPF, primer, and foundation along with the anti-aging benefits of skin serums. Growing consciousness about skincare is driving the product demand. Although older consumers are still key to marketing efforts, younger consumers are becoming more aware about the importance of skin care.
Rising demand for natural and organic packaging with no unnecessary chemicals, parabens, additives or fillers is anticipated to further drive the market. Many established beauty product manufacturers are venturing into natural, herbal, and organic product lines, which is projected to create growth in business opportunities in near future.
To view summary of BB Cream Market Report, click the link below:
www.grandviewresearch.com/industry-analysis/bb-cream-market
www.grandviewresearch.com/industry-analysis/bb-cream-market
Packaging Insights
BB product is cost effective for consumers as is combines functionality of moisturizer, sunscreen, premier, and foundation. Many products are formulated for specific skin types. As these creams are primarily packaged in plastic over glass, market for tubes is expected to witness significant growth over the forecast period.
Distribution Channel
Online segment is expected exhibit the fastest CAGR of 16.8% over the forecast period. With the increasing internet penetration in various countries, online sales channels have experience significant growth over the last three to four years. Moreover, online retailer such as Amazon and Flipkart are adding this product category as their main focus area. Furthermore, beauty care packaging category has attracted vertical specialist such as Nykaa and Purplle, who are focusing on increasing their market presence.
Regional Insights
Followed by Asia Pacific, Europe held largest market share in 2018.
Technological advancements coupled with development and introduction of innovative creams is expected to have a positive impact on growth. Rising demand for anti-aging creams is also expected to boost regional market development in the forthcoming years.
Germany was the largest market in Europe, accounting for more than 8% market share in 2018. The market is driven by young consumers who prefer organic, aluminum free, and mineral oil free products. Rising consumer awareness is one of the key factors influencing the growth of the FMCG packaging for cosmetics. Consumers in the country buy both organic and conventional products and spontaneously make their buying decision. As a result, companies need to engage with their customers, keeping them interested with attractive products.
Download BB Cream Market Report, click the link below:
www.grandviewresearch.com/industry-analysis/bb-cream-market
www.grandviewresearch.com/industry-analysis/bb-cream-market
Report Scope
| Attribute | Details |
| Base year for estimation | 2018 |
| Actual estimates/Historic data | 2015 - 2017 |
| Forecast period | 2019 - 2025 |
| Market representation | Revenue in USD Million & CAGR from 2018 to 2025 |
| Regional scope | North America, Europe, Asia Pacific, and Rest of the World |
| Country scope | U.S., U.K., Germany, China, India |
| Report coverage | Revenue forecast, company share, competitive landscape, growth factors and trends |
| 15% free customization scope (equivalent to 5 analyst working days) | If you need specific information, which is not currently within the scope of the report, we will provide it to you as a part of customization |
