Industry Insights
Rising awareness towards calorie reduction and weight loss in major markets including the U.S. and Canada is expected to promote the application of health and wellness segment and thus, in turn, will have a substantial impact on the industry. Furthermore, increasing importance of protein intake in emerging countries, such as Mexico, on account of implementation of new advertising campaigns for brand promotions by companies including Amway and Pfizer is expected to remain a driving force over the forecast period.
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The U.S. was the largest dietary supplements consumer in the North America region. Rising concerns regarding cardiovascular diseases among working professionals, owing to fluctuating dieting patterns is expected to increase the consumer spending on fitness and wellbeing. This favorable trend in the U.S. fitness and wellbeing industry is expected to play a key role in increasing the demand for dietary supplements over the next couple of years.
Rising awareness towards nutritional enrichment among working professionals in the U.S. for maintaining the balanced nutrition in human body is expected to promote the consumption of dietary supplements over the next eight years.
Ingredient Insights
Botanicals segment is expected to depict fastest growth rate during the forecast period. This segment is anticipated to expand at a CAGR of 7.2% between 2017 and 2025. Mounting concerns over adverse effects associated with the consumption of synthetically derived nutraceuticals on a regional level as expected to boost the product consumption.
Rising prevalence of chronic diseases such as cardiovascular problems, arthritis, diabetes and advantages associated with botanical drugs over synthetic drugs such as being safer and economic are the factors driving the growth of this industry. Additionally, technological advancements and the introduction of innovative products in herbal industry is expected to surge the growth of the botanicals market.
Product Insights
Capsules are expected to remain one of the favorable dosage forms among dietary supplements manufacturers on account of availability in wide range of colors along with providing convenience.
Powder forms are expected to be the fastest growing product segments, owing to the increasing demand for energy-mix powders among sportspersons such as athletes and bodybuilders. Manufacturers such as Amway have introduced powder products under the name, NUTRILITE, which can have consumed along with drinks as well as milk products.
Application Insights
Sports nutrition is projected to offer lucrative growth prospects in the region over the years ahead. Rising demand for energy tonics fortified with whey and egg protein among sports athletes and gym professionals for providing the necessary nutritional requirements is expected to augment dietary supplements consumption over the next eight years.
Rising consumption of clinical nutrition products as a prevention medium for reducing malnutrition is expected to have a substantial impact on the industry growth. Furthermore, increasing prevalence of premature births on a North America level is expected to promote the use of medicinal supplements over the forecast period.
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End-use Insights
Powdered nutritional products such as Nestle Plus Powder Formula, Similac Infant Formula, Earth's Best Organic Soy Infant Powder, and Enfamil Enfagrow Premium Unflavored Powder, are some of the leading infant protein supplement powder brands in the U.S. and Canada.
Report Scope
| Attribute | Details |
| Base year for estimation | 2016 |
| Actual estimates/Historical data | 2014 - 2016 |
| Forecast period | 2017 - 2025 |
| Market representation | Revenue in USD Million and CAGR from 2017 to 2025 |
| Regional scope | North America |
| Country scope | U.S., Canada, Mexico |
| Report coverage | Revenue forecast, company share, competitive landscape, growth factors and trends |
| 15% free customization scope (equivalent to 5 analyst working days) | If you need specific market information, which is not currently within the scope of the report, we will provide it to you as a part of customization |
